Natural Talent renew Sponsorship Deal with the Dragons
The Dragons are pleased to announce that Natural Talent have extended their kit sponsorship deal on the back of the shorts for all home and away matches this season. Natural Talent has offices near Usk, and in Bristol and provides individual Executive Coaching and Mentoring as well as group Leadership and Management Training.
Director of Natural Talent, Jill Maidment, commented: ‘I am delighted to be sponsoring the Dragons again this season. As the new Dragons Head Coach, Bernard Jackman, often remarks: ‘the Dragons have a lot of natural talent and potential’. This fits perfectly with our branding and tagline of ‘realizing your true potential’ so it makes sense for us to continue the partnership, especially now that we have an office in South Wales.’
Sponsorship and Advertising Manager, Dai Jenkins, added: ‘We are very pleased that Jill and Natural Talent have decided to continue to sponsor the Dragons at this very exciting time at Rodney Parade. Jill has been unwavering in her support of the Dragons through challenging times. She always remains empathic and positive, highlighting the potential, so it’s great that she has shown her commitment and belief in the new structure.’
The deal also sees Natural Talent continue their sponsorship of scrum half, Charlie Davies, who has been gaining work experience at the firm whilst studying part-time for his degree in Leadership and Management. Natural Talent will also be sponsoring full-back and centre, Carl Myer, and back row forward, James Thomas.
Jill said: ‘It’s been great working with Charlie and we’ve both learned a lot, so it was a no-brainer to continue his sponsorship. Last season I was honoured and delighted to sponsor Ed Jackson and I’ve been inspired by his courage and determination in overcoming his serious injury. As Ed is irreplaceable, I wanted to sponsor two additional players this time around. James is good friends with Ed and I felt that James has potential; it was good to see him captain the team in the pre-season friendly against Glasgow. Carl was a real asset to the team last season, both in defence and attack.’
Again Jill has offered her Coaching and Training support to the commercial team at the Dragons and is looking forward to the ongoing working partnership. Dai commented: ‘Jill relates her Coaching and Training experience in business to the challenges and opportunities in Rugby and visa versa.’
Jill added: ‘The Dragons are a very young team and I have always seen that they have the ability and qualities to grow. This reflects the cornerstone of my business – to assist people, teams and organisations in developing their capacity to be more successful. As Warren Gatland has said ‘you can’t Coach experience’, but what the players have lacked in experience, they have made up for in enthusiasm and commitment, whilst showing incredible resilience in some very difficult situations.’
Jill continued: ‘What I love about the Dragons is that there is always a warm welcome at Rodney Parade, even on a dark, cold, drizzly Friday evening in Winter, and a real feeling of belonging to a community. I have met life-long friends here and other sponsors and supporters have helped me out in the refurbishment of the Natural Talent office in Wales. I’ve also gained some new clients and added to the Dragons fan base with every client/associate or friend I have brought along to a match being converted in to a fan, no matter how far away they live – that’s a testament to the amazing atmosphere and friendliness at Rodney Parade!’